Kerry Way Digital Companion

Concept Development: We began by delving into the historical and cultural depths of the Kerry Way, selecting compelling narratives that span the rich tapestry of the trail's past. Working alongside local historians and cultural experts, we identified stories that showcased the unique heritage of the Kerry landscape.

Technical Design: Our focus shifted to mapping out the augmented reality journey, with particular emphasis on user interaction and seamless technical integration. Our technology team developed an intuitive AR platform capable of animating the trail's history in a user-friendly manner.

Content Creation: Central to our project was the art of storytelling. We crafted engaging narratives, designed realistic 3D models of historical figures, and produced immersive audio to enhance the storytelling. Each element was aimed at transporting hikers into the historical moments that have shaped the Kerry Way.

User Experience Design: We prioritized ease of use, designing the AR experience to be accessible via smartphone without the need for extensive downloads. Rigorous testing ensured the application was both engaging and simple to navigate, enhancing the hiker's journey without overwhelming them.

Launch and Feedback Loop: Following the launch, we established a feedback mechanism to gather insights from users. This continuous improvement cycle allowed us to refine and enhance the experience, ensuring it remained a highlight of the Kerry Way adventure.

The creation of the Kerry Way Digital Companion involved close collaboration with local historians, museum managers, and storytellers to ensure authenticity and accuracy. By visiting sites and selecting key points along the trail, the team developed AR storytelling scenes that allow visitors to step back in time through their smartphones. Highlights include the ancient Muckross Abbey ruins and the representation of historical figures like Eoghan Rua Ó Súilleabháin and Queen Victoria, offering a unique insight into Ireland's past. The project leverages existing local archives and photography to enrich the narrative and visual appeal of the experience, ensuring that the digital content complements the natural setting and enhances the overall visitor journey.